廣告十大金句
十大廣告金句是根據其創意、影響力、流行程度和持久性來評選的。這些金句通常來自於著名的廣告活動,並且在公眾中產生了強烈的共鳴。以下是一些被認為是廣告史上最著名的金句:
- "Just Do It" - Nike
- "Think Different" - Apple
- "The Heartbeat of America" - Chevrolet
- "Because You're Worth It" - L'Oréal
- "Melts in Your Mouth, Not in Your Hands" - M&M's
- "The Ultimate Driving Machine" - BMW
- "Where's the Beef?" - Wendy's
- "Got Milk?" - California Milk Processor Board
- "Don't Leave Home Without It" - American Express
- "I'm Lovin' It" - McDonald's
這些金句不僅僅是口號,它們代表了品牌的核心價值和產品特性,並且在消費者心中建立了強烈的品牌聯想。